Our partners produce websites from local to regional to international scales, so we are well-suited to fulfill the need for a rich and intricate identity.  We excel at working large amounts of content into spaces that are open and inviting -- that utilize intelligent responsive design to clearly communicate ideas on mobile devices as easily as on large screens.  The result is a positive user experience, instilling a sense of dependability that is reinforced with each visit.

We particularly excel in our role when working collaboratively with our customer to plan their site.  This will allow us to best understand the ways that different types of users will be interacting with it, and how to easily route them to the areas that are most helpful to them.  To achieve these key goals, we use a phased approach.

The creative team will begin with an initial discovery phase for your website design. During this stage, we will further explore the site's current issues and the customer's requirements to establish the best UI, UX, and eventual design to represent you.  The experience will need to be modern but also reflect your heritage to establish its identity -- so past, present, and unique assets will be studied to accurately reflect its character in what will become the design model.

Sitemap production and dynamic wireframing happens in tandem with the discovery phase, with the resulting UI decisions becoming incorporated into functional mobile and desktop wireframes. These will be user-tested and then iteratively modified before each is approved -- examining site usability for a wide range of target users.  The goal is that each visitor to the site be able to easily navigate their way to an intended area with a minimal, productive interaction.

As key areas of the wireframe are approved, the design implementation phase begins.  The site's style and user experience will be a unique intersection of elements such as color tones, visual imagery, typography and layout – while incorporating the interface guidelines set in the approved wireframes.  The end result will not only be efficient and functional, but also visually compelling.

Our designers and UI experts form a part of the project team from the earliest stages of the project to help ensure the site looks and interacts as beautifully as it functions. The art staff is tightly integrated with the development staff to bring an integrated approach to web development for CMS and state-of-the-art toolsets.  Our focus on quality user experience has garnered the trust of various high-profile NASA websites such as the GLOBE and GLOBE Observer programs (which engage students and the public as citizen scientists, working alongside the greater scientific community – via web tools and simple yet powerful phone applications), and the My NASA Data website (which brings vast amounts of science data into the hands of students and teachers, but with ease and accessibility).